{"id":242,"date":"2024-03-10T07:00:00","date_gmt":"2024-03-10T08:00:00","guid":{"rendered":"http:\/\/www.zeikin.me\/?p=242"},"modified":"2024-03-11T11:35:07","modified_gmt":"2024-03-11T11:35:07","slug":"gaming-exec-looking-toward-latino-american-market","status":"publish","type":"post","link":"http:\/\/www.zeikin.me\/index.php\/2024\/03\/10\/gaming-exec-looking-toward-latino-american-market\/","title":{"rendered":"Gaming Exec Looking Toward Latino American Market"},"content":{"rendered":"<div style=\"margin-top: 0px;margin-bottom: 0px\" class=\"sharethis-inline-share-buttons\"><\/div>\n<p>An industry panel at an event in New York considered the future of online gambling in the US, with Fifth Street Gaming CEO Steve Schorr and BetMGM Vice President of Gaming Product Oliver Bartlett speaking at the Next.io conference on Thursday.<\/p>\n<p>The panel agreed that the online gambling sector has to continually evolve and adapt to new technologies to stay relevant. This includes finding ways to boost engagement among users across social media and to try to cultivate a community feeling.<\/p>\n<p>Specifically, Schorr talked about the upcoming launch of a Latino-themed social casino app. He believes that this is an untapped market \u2013 about 64 million people living in America identify as Latino.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>not just about ensuring that Spanish is a language option<\/p>\n<\/blockquote>\n<p>Schorr explained that it\u2019s not just about ensuring that Spanish is a language option on a gambling platform, but rather that it is vital to put together a brand that \u201cspeaks to the language, the culture, the influencers.\u201d<\/p>\n<p>BetMGM\u2019s Bartlett sees an issue with users getting inundated with thousands of betting options. The challenge for operators is to start \u201cmatching customers to what they care about.\u201d He thinks that leveraging tools like artificial intelligence or algorithms could be the answer.<\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/www.vegasslotsonline.com\/news\/2024\/03\/10\/gaming-exec-looking-toward-latino-american-market\/\">Gaming Exec Looking Toward Latino American Market<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/www.vegasslotsonline.com\/news\">Vegas Slots Online News<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An industry panel at an event in New York considered the future of online gambling&#8230;<\/p>\n","protected":false},"author":1,"featured_media":241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[],"_links":{"self":[{"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/posts\/242"}],"collection":[{"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":1,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"predecessor-version":[{"id":243,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/posts\/242\/revisions\/243"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/media\/241"}],"wp:attachment":[{"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.zeikin.me\/index.php\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}